77jaya was created with a single purpose: to give Bangladeshi players the most complete, trustworthy, and enjoyable online gaming experience available. From Dhaka to Cox's Bazar, we are the platform built around how Bangladesh plays.
77jaya — Play with Purpose
Bangladesh's premier online gaming and sports betting platform, trusted by players across all eight divisions.
Who We Are
77jaya was founded in 2021 by a team of gaming industry veterans and Bangladesh market specialists who recognised a clear gap: there was no online gaming platform genuinely designed around the needs, habits, and payment preferences of Bangladeshi players. Every major platform at the time was built for a generic global audience and then localised as an afterthought — translated menus, an added bKash gateway, and little else. 77jaya was built differently. From the ground up, every decision about product, payment, language, and support was made with Bangladesh in mind.
The name 77jaya carries meaning: "jaya" derives from the Sanskrit root signifying victory, triumph, and success — a sentiment that resonates deeply across South Asian sporting culture and one that reflects what every player hopes to achieve when they step onto the platform. The double-seven prefix represents both good fortune and the dual pillars on which 77jaya stands: world-class gaming content and local-first player experience.
"We did not want to build another global casino that happened to accept bKash. We wanted to build Bangladesh's casino — one that speaks the player's language, runs on their phone, and pays out through their preferred wallet."
In the three years since launch, 77jaya has grown from a cricket-betting focused startup to a full-spectrum gaming platform covering live casino, slots, fishing games, bingo, and a rapidly expanding sports betting vertical. The platform now serves players in all eight divisions of Bangladesh — Dhaka, Chittagong, Rajshahi, Khulna, Sylhet, Barisal, Rangpur, and Mymensingh — with peak activity during BPL season, T20 World Cup events, and Eid festive periods.
Growth has been deliberate and player-led. 77jaya does not chase headline player counts through unsustainable bonus structures. Instead, the platform invests in product quality, payment speed, and support availability — the three things Bangladesh players consistently cite as their top priorities when choosing an online gaming platform. The result is a retention rate that significantly outperforms the regional industry average, and a player base that grows primarily through word of mouth across Dhaka's gaming communities and cricket fan groups.
Our Journey
2021 — Launch
77jaya Goes Live
The platform launched with a focused cricket betting product and bKash/Nagad payment integration — the first online gaming platform built natively for Bangladesh's mobile wallet ecosystem.
2022 — Expansion
Live Casino & Slots Added
Evolution Gaming and Pragmatic Play Live casino tables went live alongside a 300-title slots library from NetEnt, Microgaming, and Spribe. Player registrations crossed 100,000.
2023 — Community
Fishing Games & Bingo Launch
King of Fishing and Bingo Adventure were introduced to serve players seeking casual gaming alongside sports betting. 24/7 Bangla-speaking support team established in Dhaka.
2024 — Trust
Responsible Gaming Framework
77jaya introduced self-exclusion tools, deposit limit controls, and a dedicated responsible gaming page — making it the first Bangladesh-focused platform to offer a comprehensive player protection suite.
2025–2026 — Scale
500K+ Players & Ongoing Growth
Registered player base surpassed 500,000 across all eight divisions of Bangladesh. New payment partnerships with Upay and Dutch-Bangla Bank added. Mobile-first platform redesign rolled out.
Mission & Values
Every product decision, every partnership, and every support interaction at 77jaya is guided by four core values that have been part of the platform since day one.
Player-First Design
Every feature on 77jaya is evaluated against one question: does this make the experience better for a Bangladesh player on a mobile connection? If the answer is no, it does not ship.
Security & Trust
256-bit SSL encryption, two-factor authentication, and real-time login activity alerts protect every 77jaya account. We treat player data and funds with the same standards as a major Bangladeshi bank.
Fairness & Transparency
77jaya uses certified RNG (Random Number Generator) technology across all casino and slot titles. Game outcomes are never manipulated. Bonus terms are written in plain English — no hidden wagering traps.
Responsible Gaming
77jaya was the first Bangladesh-focused platform to launch a full responsible gaming suite including self-exclusion, deposit limits, and session time reminders. We believe sustainable entertainment is better for everyone.
Why 77jaya
There are dozens of online gaming platforms accessible to Bangladesh players. Most of them were built for Europe or Southeast Asia and adapted for local use. 77jaya was built the other way around — starting from Bangladesh and building outward. The difference shows in every part of the product.
Payment speed is the most tangible difference. On 77jaya, a bKash or Nagad deposit is credited to your gaming wallet within one to two minutes. Withdrawals back to the same mobile wallet are typically processed within five to thirty minutes during active hours (08:00–24:00 BST). No other platform in the Bangladesh market consistently matches those times.
Support quality is the second key differentiator. 77jaya's 24/7 live chat team operates from Dhaka and understands the local context — BPL betting queries, bKash deposit issues, and Eid bonus claims are handled by agents who have personal experience of those same situations.
Mobile-First Platform
77jaya was designed for Android handsets on 4G connections — the way the vast majority of Bangladesh players actually access online gaming. Fast load times, large touch targets, and minimal data usage are core requirements, not afterthoughts.
Bangladesh-Native Payments
Deposit and withdraw via bKash, Nagad, Rocket, and Upay — the four most widely used mobile wallets in Bangladesh. Bank transfer via Dutch-Bangla Bank, BRAC Bank, City Bank, and others is also supported for larger transactions.
Cricket Betting Depth
77jaya offers more cricket betting markets than any other Bangladesh-focused platform — BPL, IPL, T20 World Cup, ICC Champions Trophy, and bilateral series. In-play live betting with real-time odds updates is available on all major matches.
24/7 Local Support
Our support team operates around the clock from Dhaka. Live chat is available on every page of the 77jaya platform. Average first-response time is under two minutes — significantly faster than the industry average for Bangladesh-facing platforms.
Seasonally Relevant Promotions
77jaya runs promotions aligned with the Bangladesh calendar: Eid bonus offers, Pohela Boishakh free bet credits, BPL season tournaments, and Victory Day specials. Promotions are designed around moments that matter to Bangladesh players.
Account Security Suite
Two-factor authentication, login activity SMS alerts, session timeout controls, and biometric login on compatible devices. 77jaya's account security features match those of Bangladesh's leading digital financial services providers.
Our Platform
77jaya covers every major online gaming category — powered by the world's leading game studios and delivered through a platform optimised for Bangladesh players.
Cricket Betting
Pre-match and live in-play betting on BPL, IPL, T20 World Cup, ICC events, and bilateral series. Bangladesh Tigers matches are always featured with the deepest available market set on the platform.
Live Casino
500+ live dealer tables from Evolution Gaming, Pragmatic Play Live, and Ezugi. Baccarat, Roulette, Blackjack, Dragon Tiger, Andar Bahar, Crazy Time, and more — available 24/7.
Slots
Hundreds of slot titles from Pragmatic Play, NetEnt, Microgaming, and Spribe. Progressive jackpots, bonus buy features, and new titles added on a rolling basis.
King of Fishing
77jaya's dedicated fishing game category — a casual and highly popular format among Bangladesh players. Multiple fishing game titles with varying bet sizes to suit all player budgets.
Bingo Adventure
An expanding bingo category featuring multiple game variants. Bingo Adventure is one of the fastest-growing casual gaming categories on the 77jaya platform, with new rooms added regularly.
Crash & Instant Games
Fast-format instant games including Aviator by Spribe and other crash-style titles. Short sessions, high engagement, and compatible with the fast-paced habits of Bangladesh's mobile gaming audience.
Our Commitment
77jaya takes responsible gaming seriously — not as a compliance checkbox, but as a genuine operational commitment. Online gaming is entertainment. When it stops being enjoyable and starts causing financial or emotional stress, the platform has a responsibility to help.
Every 77jaya account comes with access to a full set of responsible gaming tools: daily, weekly, and monthly deposit limits; session time reminders; cooling-off periods; and permanent self-exclusion. These tools are accessible directly from the account settings panel — no support ticket required, no waiting period for limits to activate.
77jaya enforces a strict 18+ age requirement. Account registration requires a valid Bangladesh mobile number and date of birth verification. Players who disclose they are under 18 are refused registration. Parents and guardians are encouraged to use device-level parental controls to prevent minors from accessing online gaming platforms.
If you or someone you know is experiencing difficulties related to gambling, we encourage reaching out to the 77jaya support team via 24/7 live chat for guidance on available tools and resources.
Self-Exclusion
Players can self-exclude from 77jaya for a defined period or permanently. During self-exclusion, the account is fully deactivated and cannot be reactivated before the chosen period expires.
Deposit Limits
Set daily, weekly, or monthly deposit limits on your 77jaya account. Limits activate immediately when reduced, and can only be increased after a mandatory 24-hour cooling-off period.
Session Time Reminders
Enable session time alerts to receive a notification after a set duration. A reminder that you have been playing for one hour can be a valuable prompt to take a break and reassess.
18+ Enforcement
77jaya enforces a strict minimum age of 18 years for all registered players. Age verification is conducted at registration and may be repeated during the account lifecycle. No exceptions are made.
Join over 500,000 Bangladesh players who have chosen 77jaya for cricket betting, live casino, slots, and more. Explore the full platform — from the cricket betting lobby to the live casino floor — and see what a genuinely Bangladesh-first gaming experience feels like.